Papercon Website Revamp
The Papercon Website Revamp project aims to elevate the online presence of Papercon, a leading provider of sustainable packaging solutions.
I have worked as a Digital Project Manager for more than 8 years specializing in web development, web design, SEO, Newsletters campaigns and Graphic Design. I have been fortunate to be a part of projects where my focus on detail, willingness to learn and adaptability have played key roles.
I oversee the end-to-end process of web development. This involves coordinating teams, managing budgets, and ensuring projects meet client objectives.
Proficient in guiding projects through sequential stages, ensuring clear requirements and milestones are met on time and within budget.
I collaborate with specialists to optimize projects through keyword research, on-page tactics, and technical SEO, maximizing our clients' digital success.
I oversee newsletter management, optimizing workflows and automations for engaging content delivery.
I oversee graphic design for ebooks, books, social media graphics, and various marketing collateral.
I ensure top-notch quality across all aspects of our projects, from funnels to sales pages to web development.
The Papercon Website Revamp project aims to elevate the online presence of Papercon, a leading provider of sustainable packaging solutions.
The Papercon Website Revamp project aims to elevate the online presence of Papercon, a leading provider of sustainable packaging solutions. With a focus on enhancing user experience, optimizing for search engine visibility, and boosting website performance, this endeavor endeavors to reflect the company’s commitment to innovation and sustainability in the packaging industry.
Key Features:
Approach:
The benefits of the Papercon Website Revamp are significant and multifaceted.
Firstly, the revamped website elevates Papercon’s brand perception, solidifying its position as an industry leader through a modern and professional online presence that resonates with both existing customers and potential clients.
Secondly, the optimization for SEO enhances the company’s online visibility, boosting search engine rankings and driving organic traffic. This expanded digital footprint strengthens Papercon’s presence within the packaging industry, reaching a wider audience.
Lastly, the focus on enhancing user experience and simplifying the conversion process leads to improved engagement and higher conversion rates.
By providing a seamless browsing experience and streamlining the path to conversion, the redesigned website contributes to business growth and overall success.
Made with care and love.
Video Creation
Our Company Profile video for Philippine Food Service Group Corporation (PFSGC) introduces viewers to the company’s story, values, and offerings. This was used in the Nestle Singapore Vending Conference.
We carefully craft the script to tell their history and highlight what sets them apart. Through a meticulously crafted script, we narrate the journey of PFSGC, showcasing its evolution and core values. The background music, chosen for its energizing beat and professional tone, adds an element of excitement to the narrative. Coupled with a polished voiceover guiding the visuals, the video delivers a dynamic and engaging portrayal of PFSGC’s identity and offerings.
I managed the end-to-end development of Soapstandle, an e-commerce platform specializing in soap products.
I had the privilege to spearhead the development of Soapstandle, an innovative e-commerce platform dedicated to offering high-quality soap products. From conceptualization to execution, I orchestrated every facet of the project, ensuring a seamless journey from wireframing to design and development.
By coordinating with stakeholders, guiding the design process, and leading the development team, I ensured the creation of a visually appealing and functional website.
Post-launch, I provided ongoing support and optimization to enhance user experience and drive business growth. The result is Soapstandle, a successful online destination offering a seamless shopping experience for customers and contributing to the brand’s success in the competitive market.
Managed the Little Buddy Brand WordPress project from start to finish, overseeing the development of a dynamic website using a premium theme.
The Little Buddy Brand WordPress project involved the creation and management of a vibrant and engaging website to showcase the brand’s products and services. As the project manager, I oversaw all aspects of the project from inception to completion, ensuring that the website met the client’s requirements and objectives.
Project Scope: The project involved creating a modern and user-friendly WordPress website for Little Buddy Brand, utilizing a premium theme. Customization aligned with the brand’s identity, integrating essential functionalities like e-commerce, contact forms, and social media links. Additionally, optimization for speed, performance, and responsiveness across devices was prioritized.
Key Responsibilities: As the project manager, responsibilities included gathering requirements from the client, creating a detailed project plan, coordinating with the team, ensuring quality through testing, maintaining transparent communication with the client, managing deployment, and providing post-launch support and maintenance.
The Little Buddy Brand WordPress website was successfully launched within the specified timeframe and budget. The website reflects the essence of the brand, featuring visually appealing design elements, intuitive navigation, and seamless functionality. With its user-friendly interface and optimized performance, the website has contributed to enhancing the brand’s online presence and driving engagement with its target audience.
I spearheaded a comprehensive rebranding initiative, transforming every aspect of their visual identity and marketing materials
In collaboration with Philippine Vending Corporation, we embarked on a transformative journey to rejuvenate their brand identity and establish a compelling presence in the vending industry. This portfolio showcases our innovative approach to rebranding, encompassing various elements from logo design to digital assets.
I led a comprehensive rebranding initiative, encompassing every facet of their visual identity and marketing materials. This included crafting a modern, impactful logo to reflect the company’s values and vision, developing a user-friendly, visually appealing website to enhance online presence and customer engagement, and creating cohesive marketing collateral such as brochures, flyers, and posters to effectively communicate the brand message.
Additionally, I designed eye-catching graphics for the company’s vans and vending machines to increase brand visibility on the go, as well as intuitive interface screens for kiosks to streamline user experience. Branded notebooks for promotional purposes and internal use, custom graphics for office walls, and paper cup designs for vending machines and office spaces were also developed to reinforce brand identity.
Each element of the rebranding initiative was meticulously crafted to align with Philippine Vending Corporation’s goals, ultimately enhancing their market presence and customer engagement across various touchpoints.
Dive into the details of how we revolutionized their digital presence, blending creativity with functionality to craft an unparalleled online experience.
In our collaboration with Alliance Packaging LTI Corp, our mission was to craft a digital platform that not only embodied the brand’s ethos but also served as a catalyst for enhanced customer engagement and brand visibility. Our goal was clear: to develop a website that seamlessly fused functionality with aesthetics, driving tangible business results and fostering lasting connections with the audience
Here’s a glimpse into our process and the remarkable results we achieved.
Custom Homepage Design:
We started by crafting a bespoke homepage that served as the cornerstone of the website. With meticulous attention to detail, we designed a visually stunning layout that captured the essence of Alliance Packaging LTI Corp’s brand identity. Leveraging the versatility of a premium WordPress theme as our base, we infused unparalleled sophistication into every aspect of the homepage.
SEO Optimization:
Understanding the importance of search engine visibility, we optimized the website’s content to enhance its ranking on search engine results pages. Through comprehensive keyword research and content refinement, we ensured that Alliance Packaging LTI Corp’s website stood out in the crowded digital landscape, driving organic traffic and maximizing online visibility.
Performance Enhancement:
In addition to aesthetics and functionality, we prioritized performance optimization to deliver an exceptional user experience. By implementing advanced techniques to improve page speed and responsiveness, we ensured that visitors enjoyed a seamless browsing experience across all devices. Our commitment to performance optimization was aimed at reducing bounce rates and increasing user engagement.
Strategy, Design, and User Experience:
Our approach to the Alliance Packaging LTI Corp website development project was guided by a comprehensive understanding of their objectives and audience. Through a strategic blend of design elements and user experience enhancements, we created a digital platform that fostered connection and engagement. From conceptualization to execution, every decision was meticulously curated to align with Alliance Packaging LTI Corp’s overarching goals.
Conclusion:
The Alliance Packaging LTI Corp website development project represents a testament to our dedication to excellence and innovation. By seamlessly integrating strategy, design, and user experience, we created a digital masterpiece that encapsulates the essence of Alliance Packaging LTI Corp’s vision and values.
Explore the transformative journey of Alliance Packaging LTI Corp at www.alliancepackaginglti.com and discover the power of strategic digital transformation firsthand.
Experience the future of workplace convenience through the Grab Scan Go Micromarket video project.
This video project showcases the Grab Scan Go Micromarket, the first of its kind self-service check-out market located within workplaces. Through meticulous script writing, background music selection, and voice-over recording, the project highlights the simplicity and convenience of the Micromarket experience. Viewers are introduced to a diverse selection of snacks, beverages, and other products available 24/7 without leaving the office. The video guides viewers through the process of grabbing their desired items, scanning them at the kiosk, and swiftly paying, emphasizing the ease and efficiency of the Micromarket concept.
Graphic Projects for Novateur Coffee Concept:
Explore a series of dynamic graphic projects crafted for Novateur Coffee Concept, the exclusive distributor of Nespresso Philippines. From captivating marketing banners to engaging EDMs and immersive in-store videos, each piece reflects the sophistication and premium quality synonymous with the Nespresso brand.
Elevate your brand experience with our meticulously designed graphics, driving engagement and fostering deeper connections with coffee enthusiasts and connoisseurs alike.
Evolved from a Virtual Assistant to a Digital Project Manager, I'm involved in every step of web development, working closely with my team to plan, prioritize, and launch projects. I handle project documentation, monitor performance, and ensure clear communication with clients and teams. I also maintain quality standards through QA checks and help establish company protocols. Plus, I mentor junior staff and manage various digital marketing projects, like SEO and newsletters.
Effectively overseen overall operations, ensuring peak productivity and output quality for Virtual Assistants (VAs). My proficiency extends to enhancing operational procedures and streamlining workflows, leveraging automation tools like Monday.com to implement efficient Standard Operating Procedures (SOPs). I bring a track record of administering WordPress sites, meticulously monitoring VA content posting schedules, and communicating clear job expectations.
As the QA Leader, I conduct comprehensive testing of funnels to guarantee functionality and user-friendliness, identifying and reporting any issues for prompt resolution. Additionally, I support two project managers by assisting in task management, ensuring timely completion of milestones, and providing data entry support for project-related information, including updating spreadsheets and project management tools.
I oversee digital projects encompassing web design, marketing, and branding, analyzing requirements, and establishing budgets and schedules. Collaborating with teams, I ensure smooth project execution and maintain client relationships. Managing projects from inception to completion, I uphold timelines and budgets, while also conducting QA checks for excellence. Additionally, I evaluate campaign results, providing recommendations for clients' future growth.
In my project management experience, I’ve adeptly utilized both Waterfall and Kanban methodologies to ensure efficient task completion and project success.
I’m proficient in a range of project management tools, including:
In this course, you’ll discover foundational project management terminology and gain a deeper understanding of the role and responsibilities of a project manager. We’ll also introduce you to the kinds of jobs you might pursue after completing this program. Throughout the program, you’ll learn from current Google project managers, who can provide you with a multi-dimensional educational experience that will help you build your skills for on-the-job application
Discover the power of inbound with HubSpot's free Inbound Certification Course. Attract, engage, and delight customers with a human-centered approach that builds trust and provides value. Learn how to create a flywheel that fuels your company's growth through the fundamentals of inbound methodology, including shared goals, buyer personas, and defining the buyer's journey.
Semrush's free course to better understand how to do SEO and to drive more traffic and customers to your website
Kathleen is amazing! Truly. She was a joy to work with and an asset to our team. We'd definitely hire her again in the future!
Kathleen has been project manager for our marketing projects for more than 4 years Her experience in social media management, customer service, graphic design, website development are extensive. She is also very hands on , excellence and often extends her services beyond scope of work For that reason, Support Beyond Borders is our go to company for all our marketing requirements. Highly recommended
Just wanted to express my heartfelt gratitude for Kathleen's hard work and dedication over the past 12 years. She has truly been a star performer and a valuable asset to our team. Kathleen has always been a structured, accurate, and continuously improving worker and has truly become my right hand. I am so grateful to have her on the team .
Kathleen, was a very big help on a project I was working on. She was always quick, responsive and extremely competent and always provided me with good ideas and useful information. I recommend her very highly and would absolutely use her again in the future
Kathleen managed 10+ team of VAs. After the initial discussion on work objective and potential workscope, she came with the SOPs and suggested work streams. She has done wonderful job managing the project. She tracks all VA activities and made sure everything is in order. Absolute gem